Products of change. News

COP26 | Outdoors brand Osprey overhauls sustainability measures to promote recycled clothing

Mon 01 Nov 2021 | 11:12 am GMT
Rob Hutchins | Products of Change Writer

Osprey is on a mission to be most sustainable outdoor hardware brand worldwide

Osprey has detailed its intentions to become the ‘most progressive, transparent, and sustainable outdoor hardgoods brand worldwide,’ in a new issuance of sustainability measures to coincide with the opening of COP26 this week. Recognising the immediate need for ‘all of us to make changes to way we live’ and to do so ‘right now’, the outdoor brand has outlined its three core pillars of sustainability, spanning its materials used in clothing, chemistry used in its clothing coatings, and overhauling its corporate social responsibility measures. In a statement issued to consumers and outdoor enthusiasts ahead of the opening of COP26 in Glasgow earlier this week, Osprey Packs senior director of product, Mark Galbraith, said: “Sustainability can be high-tech, leading edge innovation that performs at or above the previous standard.” The company has stated that by spring 2022, over 60 per cent of main body materials will use recycled content with 65 per cent of those main body materials being bluesign approved. Meanwhile, the firm states that already it has helped divert some 21,471 pounds of waste through its Renewal Workshop partnership from ending up in landfill. The company states that by the end of 2020, it had diverted more than 300,000 plastic bottles from landfill in Europe alone. It has now set a target that more than 85 per cent of its main body materials will use recycled content by 2023.
Osprey's SecondLife platform acts to refurbish old packs to keep them in the circular economy.
Meanwhile, the company is reconfiguring its chemical usage to waterproof its clothing. “Our pledge is to begin the move towards green chemistry across our entire pack range,” said the team in its sustainability statement. Currently, Durable Water Repellent coating used across its products acts as a barrier against rainfall. However, although an effective type of chemistry, it is not sustainable as long-chain chemicals can run off clothing and equipment into the environments they operate in. Osprey is therefore looking to move to a PFC-free Durable Water Repellent coating; but this doesn’t come without its own challenges. “It’s not as long-lasting as a fluorocarbon based coating, and doesn’t have the same level of repellency against dirt and oils,” explained the team. “However, the environmental impact of fluorocarbons in the environment is well-documented. “As a responsible brand, we have to move away from these chemicals and towards a more sustainable alternative. Due to this, by 2023 all of our products will use 100 per cent PFC-free durable water repellent coatings. “We will also ensure every product is 100 per cent compliant with bluesign’s restricted substances list, whilst also working hard to become a bluesign systems partner by the end of 2021.” Addressing its supply chain, Osprey has most recently partnered with the Worldwide Ethic Alliance to perform factory audits that ensure compliance and transparency and has detailed its latest environmental project in partnership with the Nimsdai Foundation. “At Osprey, we are dedicated to the outdoors. A key approach of our sustainability strategy is the protection and conservation of all natural environments,” said the firm. “Most recently, we have partnered with the Nimsdai Foundation which has been established to give back to the mountain communities of the Himalayas; supporting educational, technological, and capacity-building initiatives which will guide the way for climbers of the future.” The team is also continuing to push its SecondLife programme, a platform that refurbished used packs to help keep them within the circular economy.
related articles
Decathlon launches ski and active wear rental collection with Hirestreet

The sports and active wear retailer, Decathlon is making moves in the circular space, having become the first retailer in the sector to offer a clothing rental service for customers.

Read More

Mon 24 Jan 2022 | 10:28 am GMT

Formula E taps Stichd for sustainable merchandise range and retail partnership

Aligning with Formula E’s mission of prioritising sustainability, all products made under the new partnership will be sourced featuring organic cottons and recycled polyester.

Read More

Wed 06 Apr 2022 | 09:29 am GMT

POC's COP26 Countdown | The English Football League launches EFL Green Clubs initiative

The English Football League has joined forces with the environmental accreditation scheme, GreenCode, to ‘put football clubs front and centre’ of the sectors doing their bit for the planet.

Read More

Tue 12 Oct 2021 | 11:27 am GMT

Extreme E bills Count Us In partnership "a huge success" as it names X44 its first Sustainability Award winner

Extreme E partnered with Count Us In to launch the Extreme E Count Us In Challenge to encourage fans to live lower carbon lifestyles and earn points for their favourite Extreme E teams

Read More

Mon 17 Jan 2022 | 11:03 am GMT

Most read stories
Frugi extends Eco-Schools partnership to fund teacher resources and training in England

This year's donation from Frugi will fund the Eco-Schools training and resources for a further 750 teachers and school and nursery staff across the country.

Read More

Tue 21 Jun 2022 | 10:41 am GMT

Character World | "Sustainability is not a single angle, but across the entire business"

The award-winning team has underlined its commitment to sustainability across not only its products but the business and partnerships it embarks on in its latest highlight.

Read More

Wed 02 Feb 2022 | 03:11 pm GMT

Your chance to champion sustainability at The Licensing Awards 2022 has arrived

The 2022 Licensing Awards are now open for entry, and with it is your chance to nominate the products or partnerships you believe are pushing the envelope for industry sustainability.

Read More

Tue 15 Mar 2022 | 10:13 am GMT

Wildlife Photographer of the Year 2021 delivers clear message to world leaders

Naturalist and TV presenter Chris Packham CBE took the chance to highlight the power of photography to move humanity into action in a call for global leaders 'to recognise the…

Read More

Wed 13 Oct 2021 | 10:57 am GMT

Asda targets food waste reduction with Whywaste and FareShare partnerships

Asda has launched a partnership with Whywaste on a new data solution to simplify the supermarket’s mark-down process and help to reduce food waste.

Read More

Thu 28 Apr 2022 | 12:47 pm GMT

POC's COP26 Countdown | The Natural History Museum details its global activity

With COP26 finally getting underway in just a matter of days, The Natural History Museum has revealed its full roster of engagement activity taking place during the summit, including a…

Read More

Wed 27 Oct 2021 | 03:58 am GMT

Insurance companies announce net zero alliance

Eight of the world’s leading insurers and reinsurers have made a commitment to play their part in accelerating the transition to a global net-zero emission economy.

Read More

Tue 13 Jul 2021 | 11:50 am GMT

Toy Industries of Europe opens Play for Change Awards 2022 for entry

The third edition of the Awards marks a milestone for Products of Change who acted as advisor for the TIE on establishing a framework of criteria for the Sustainability award.

Read More

Wed 06 Apr 2022 | 05:29 pm GMT