Products of Change

DRIVING SUSTAINABLE
CHANGE TOGETHER

Fri 25 Jun 2021 | by Michelle Urquhart

Success for paper bottles

The Frugal Bottle from Frugalpac is the world’s first commercially available wine and spirits bottle made from 96% recycled paper. Silent Pool Distillers became the first drinks company to sell a spirit in Frugalpac’s Frugal Bottle for its Green Man Woodland Gin, launched on Earth Day (April 22) and Greek Olive Oil producer Aeons has just unveiled the first oil in a paper bottle, AEONS Exclusive Paper Bottle. They will be joined by Scotland’s NB Distillery who are launching the first low carbon and low alcohol botanical spirit in a paper bottle called School Night. Frugalpac has enquiries to make 70 million of its Frugal Bottles and is calling on paper, packaging and co-packer companies to meet the increasing global demand for paper bottles by buying their own Frugal Bottle assembly machines. Polling by Survation found that 63% of UK wine drinkers would buy wine in a paper bottle. Frugalpac is currently making paper sake bottles for Japan, olive oil bottles for Greece and has four more wine brands in the US, Spain and England looking to launch in the next few months. The Frugal Bottle, which is five times lighter than a glass bottle with a carbon footprint six times lower than glass, is the world’s first commercially available wine and spirits bottle made from 96% recycled paper. Frugalpac chief executive Malcolm Waugh said: “We’re seeing a paper bottle revolution. Since launching last June, there’s now a worldwide demand for low carbon paper bottles that offer 360 degree banding. Frugalpac has already received enquiries for more than 70 million Frugal Bottles and now we’re suppling them for wine, spirits and olive oil.”