Pink Key Licensing has kicked off its Quorn merchandise programme with a new partnership with the ethical apparel manufacturer, Teemill for a collection of branded t-shirts, hoodies, jumpers, and accessories.

Pink Key picked up with Quorn in 2021 with a plan to build a consumer products programme aligned with Quorn’s sustainability and environmental values to drive its ‘better for the planet’ messaging across the market. The licensing agency made it a clear ambition to only secure partners that uphold Quorn’s commitment to a healthy planet.

Quorn’s first leap into licensing now arrives courtesy of Teemill, an ethical apparel company that will produce its collection on a print-on-demand basis via its online Quorn store. The collection of t-shirts, hoodies, and jumpers are all produced using organic cotton through renewable energy before being shipped out in plastic-free packaging.

Teemill also implements a circular system by recovering materials when its products reach their end of life through its Remill system that recycles those materials to make new.

According to the online shop, Quorn’s mission is to ‘get more people into delicious vegetarian and vegan meals’ as it provides a ‘healthy, meat-free food for people and the planet.’ Quorn wants to kickstart a movement to ‘create a healthier planet’ through our choice of food.