Elle Walshe, head of sourcing and sustainability for Asda Non-Food, will join a panel of H&M, Decathlon and The Works to discuss how retailers can collectively unlock circularity at scale.

The brand and licensing industry’s sustainability body, Products of Change, has announced that Asda will join the speaker line-up for its annual POC Conference on 11 November at the Royal Geographical Society, London, in less than a month’s time.

Elle Walshe, head of sourcing and sustainability for Asda Non-Food, will bring a sourcing and sustainability perspective to the conference’s retail panel, joining H&M, Decathlon and The Works to discuss how retailers can collectively unlock circularity at scale and what is needed from across the value chain to enable its implementation.

Right across the consumer products industry, there is seismic change happening; sustainability is becoming embedded and setting apart the companies that are committed to the future of industry. The panel will bring together retail perspectives for a practical conversation about the collaboration needed to move the industry forward.

H&M will be sharing how one of the world’s largest fashion retailers is driving innovation and developing the models needed to enable a more circular future for fashion.

The retail panel forms part of a wider programme connecting brands, retailers and their partners to explore how sustainability and innovation are being embedded across the consumer products industry.

Meanwhile, Girlguiding will continue the theme of circularity in apparel, as they share that putting circularity at the heart of its uniform design was exactly what the next generation was asking for.

Whether you’re a retailer, brand owner, manufacturer, supplier, designer or innovator, the Products of Change Conference 2026 is where the industry’s biggest challenges become practical solutions – and where the partnerships shaping the future begin.

Tickets are available now with both in-person and digital attendance options, allowing delegates from around the world to be part of the day’s insights, discussions and networking. POC Members receive a 20% discount on the ticket price when logged into the platform.

The event is made possible by leaders in the brand and licensing industry that pledge their support for this invaluable event and the role it serves in collaborative and tangible sustainable advancement.

This year’s supporters include: Dreamtex, Character World, Warner Bros. Discovery, Natural History Museum, TDP Textiles, Mattel, Fabacus, Brand Licensing Europe, The Wombles, Bravado, RDP Creative, Disney Consumer Products, Worldly, Poetic Brands, Hasbro, Rights & Brands, Teemill, io.tt, Sun City, Rainbow Productions and UK Greetings.

To book your place or find out more, visit: www.productsofchange.com/poc-sustainability-conference.

For sponsorship, media enquiries, or any other enquiries, contact: hello@productsofchange.com.