The final category-specific Chapter for 2026 lands with a focus on sport – an industry striving to push the boundaries of possibility with more and more energy focused towards making it future-fit.
How is the sporting world evolving in terms of sustainability? In one word, gradually.
The sporting world has such a broad spectrum of stakeholders, from brands to retailers to merchandisers, events to federations and physical to digital outputs (on and off sport spaces, fields, pitches, courts, courses and water etc).
And this is all not to mention the human element: athletes, players, managers, coaches and a myriad of support staff… and the biggest and most important group of all, the fans, as we quaintly know ourselves!
